Quarterly report providing insight into the national and regional sales and lettings markets, using large in-house datasets to track metrics.
Client
Lomond
Project
Publications
SKILLS
Data scoping
Configuration of metrics
Data analysis and insight
Design & visualisation
Lomond is the fastest-growing network of lettings and sales agencies in the UK. The group has a managed lettings portfolio of over 40,000 and over £100m of sales each month.
Their CEO approached us with a brief to produce a quarterly report which would raise the group’s profile at both a national and regional level. The audience includes potential investors and regional estate agents looking to join the group, as well as home movers and landlords. Gaining high profile PR was a key objective.
Using Lomond’s extensive and unique datasets we created a set of metrics which track the national and regional sales and lettings markets. The reports explore emerging trends and current topics, providing valuable insight into a fast-changing market.
The association with Dataloft, as respected independent property market economists, was one of the main reasons for us being selected. The inaugural report achieved received widespread PR.
Contact our Consultancy team on hello@dataloft.co.uk if you have a similar story to tell about your business.
Lomond Quarterly Insight
April 2023
This inaugural Quarterly Insight explores trends and performance nationally, as well as across all its individual operating regions – Scotland, Yorkshire, Manchester and the North West, Birmingham and West Midlands, and the South Coast. Expert commentary accompanies all the data research.
In the press
Estate Agent Today
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Letting Agent Today
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Property Industry Eye
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The Negotiator
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